Rachael Ray

What Is Feedback?

Feedback is a festival created by Rachael Ray to celebrate music and food, which together makes a beautiful pairing. Feedback started out as a small party in Austin, Texas, during the SXSW music festival in 2008 and has become an annual, highly anticipated event. It has grown in attendance from 1,500 the first year, to over 8,000 in 2012. Simply put, we showcase excellent up-and-coming musical acts, along with one or two more well-known bands. So as not to leave our music lovers hungry, Rachael writes recipes especially for these events and we serve them alongside customized cocktails. We sponsor our events with hand-selected partners and tastefully integrate them to give the crowd a complete and rich experience.

In 2010, we brought Feedback to the streets of Brooklyn where we found that our concept is not only popular with Texans.

In 2011 and 2012, we added a three-day, VIP "house" kicknamed the Greenhouse. It served as an oasis for musicians and other industry professionals to kick back and hear even more music, socialize and grab some food and drinks, away from the madness of SXSW. This concept has proven to be magical and was voted one of the best parties of the week, two years in a row.

Feedback is a festival created by Rachael Ray to celebrate up and coming artists in the indie music world by pairing Rachael's food and beverages with musical performances by select artists and one of two surprise veterans. Our festival began in Austin, Texas and has traveled to NYC to play host to such superstars as Wanda Jackson, The Hold Steady, The New York Dolls, Fitz and the Tantrums and The Bravery. Each year we return to Austin in March and this year will be no exception. Over 8,000 people attended last year's main event at Stubb's BBQ.

"If there is a better way to start the final day of a long festival than sipping on a sweet tea while listening to I Can See Clearly Now and scarfing down Ray's Tex Mex fiesta, I am yet to find it." - National Post

"Rachael Ray, one of Austin's music scene's biggest supporters, played host extraordinaire at her annual SXSW party at Stubb's on Saturday. The event has become one of the festival's most popular parties complete with free food, beverages and a great musical lineup. The master chef and talk show host consistently blends together the perfect mix of ingredients for an eclectic recipe for SXSW fun." - Austin Culture Map

"For those who could get into Stubb's on Saturday, South by Southwest's most genial day party was presented by chef and television personality Rachael Ray who served up an all-you-can-eat buffet of food, drinks and music for more than 2,000 people."

"Before leaving the stage Monahan added that this April, Train will serve as the official Rachael Ray Show house band. It will be a first for road-tested group: "We've never done that and there's only one person we'd do it for and that's Rachael Ray." - Hollywood Reporter

"Celebrity chef and TV personality (maybe not in that order) Rachael Ray threw her annual party Saturday, and fancy sloppy-joes and mini-corn dogs were as big a draw as the artists." - Los Angeles Times

"Rachael Ray's annual Feedback party at Stubb's during South by Southwest is always a popular one, but this was the first year that the line that formed before the doors opened at 10:30 a.m. filled the venue to capacity." - Austin American Statesman

"Rachael Ray takes three vacations a year: to celebrate Christmas, mark her September wedding anniversary and attend the mega music and film festival, South By Southwest." - New York Post

"You just can't go wrong with a party catered by Rachael Ray!" - Lost in Reviews